Why Should You Learn the No-Scalpel Vasectomy?

Why Should You Learn the No-Scalpel Vasectomy? (cont'd)

Generating Revenue

If you type "vasectomy" into a popular internet search engine, you will observe that vasectomy is highly valuable among many in private practice. There is an endless supply of physician websites complete with articles, video, and client testimonials for vasectomy. Why? The truth is that vasectomy is often performed in 20-25 minutes and reimbursed anywhere from $350 to $900. If a physician dedicates just one half-day each week to vasectomy he can significantly boost his overall revenue. That is why many choose to offer NSV thus reducing their procedure time to 10 minutes and attracting many more patients.

Another reason for the popularity of vasectomy is that no urologic procedure tends to draw men ages 35-55 to private practices as consistently and significantly as vasectomy. Since men less than 35 years of age tend not to visit a medical doctor with regularity, vasectomy is frequently their first encounter with the medical system in quite some time. Therefore patient retention of the vasectomy population is high. And if you're performing the no-scalpel technique, word of mouth referral is usually a guarantee.

The no-needle method of anesthesia delivery for NSV has become widely popular in recent years. This method involves the use of a spray injector that causes the anesthesia solution alone to penetrate the patients scrotum without the pain usually felt with a traditional needle injection. Patient acceptance has been overwhelming.

Getting Started with NSV

There are three things needed to begin NSV effectively, (1) sufficient training, (2) quality equipment, (3) cost efficient practice marketing.

Training: As mentioned earlier, many organizations offer CME courses for No-Scalpel Vasectomy. This training may already be available to you through the various physician academies and associations. Many have received excellent training through the National Procedures Institute's vasectomy course or the AAFP's physician and resident vasectomy workshops. The basics of the No-Scalpel Vasectomy can be learned through in depth videos and written material available through Advanced Meditech International on ameditech.com

Equipment: The standard NSV instrument set consists of the two afore mentioned instruments. The LiBrand instruments have the original cantilever design. These instruments help to improve your vasectomy technique. The cantilever designed hemostat springs apart slightly at the tip and allows a firm grasp of the vas deferens while preventing bleeding or tissue trauma. These stainless steel instruments can last up to ten or more years and have a 2 year warranty.

Marketing: A low cost patient education brochure can be very effective. Try to leave your brochures in places where not only men are but the wives and partners of potential vasectomy men will be. For example, you could find much success leaving them at a local OBGYN office. Some physicians have made services available to local firehouses and police stations as well as certain gymnasiums. Internet marketing can be very effective when done properly. Remember that your target is the men who are at most 45 minutes away from your practice. Some "physician locator" services such as Vasectomy.com are quite effective. Whatever you decide, be sure that you have adequate experience performing the no-scalpel technique before marketing NSV.

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